marketing intelligence
marketing intelligence
We pride ourselves on the talent of our highly-skilled Marketing Intelligence team, a core team at UDS dedicated to data, analytics, and transparent reporting. Our goal is to let data be the main driver of your advertising campaigns. We use statistics to make decisions with your best interest in mind. We understand the great trust you place with us as your digital fulfillment partner, and we want to echo that your success is our success.
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creative
creative
Visual communication is where data meets emotion. The meat of any great ad campaign is the creative. Does the ad resonate with the target? Is the target responding? Is your agency keeping your creative fresh? We pride ourselves on our Digital prowess, and our creative team produces only the best quality work for our clients.
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email
email
We help you deliver quality email marketing based on years of experience. Our strong relationships with data vendors, vigilant data verification and wide business-to-business and business-to-customer reach give you optimized, targeted and effective results.
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social
social
Facebook Ads
The average American spends approximately 50 minutes each day on Facebook's owned family of apps (Facebook, Instagram, Messenger). This diverse audience of over 400 million users is now more accessible to marketers than ever before due to Facebook's intricate targeting capability, sophisticated self-learning systems, and expansive bank of user-generated and purchased data. Featuring a variety of ad types geared toward creative storytelling, Facebook has proven itself to be an invaluable advertising platform for small and large businesses alike.
Our team of Social Media Specialists keeps a constant pulse on the latest trends, tools, and developments in an ever-changing social media landscape. This allows us to optimize campaigns and make recommendations to make sure your brand never gets lost in the noise. With years of experience achieving trackable results across a huge variety of industries, our team has the capability, data, and time to design and execute the social campaign you've been dreaming of.
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display
display
Programmatic
Programmatic display (the use of software to purchase display ads, as opposed to traditional processes involving RFPs, human negotiations and manual insertion orders) allows us to manage and optimizes our client’s ads that get placed on tens of thousands of websites across the Internet. We use a variety of strategies and targeting/buying tactics (products) within programmatic display to best suit each client’s needs and campaigns.
We curate specific strategies for each client’s unique campaign goals and KPIs, using a tailored combination of our various display products to maximize results. Our Orion product is the culmination of this effort, maximizing top-of-the-funnel effectiveness by providing in-depth optimization across our suite of product offerings.
Salt Lake Tribune
We are the sole provider of advertising space on the Salt Lake Tribune’s website.
This Pulitzer Prize winning publication reaches over 36 million users online who tend to be more affluent. Our audience tends to be interested in news, politics, travel, investments, real estate, and college educated.
Utah Real Estate
We are the sole provider of advertising space on utahrealestate.com, one of the largest Multiple Listing Services in the United States.
Utah Real Estate serves over 93% of the REALTORS® in the state of Utah and is the largest MLS in the state. UDS is the only agency with access to this wide audience on both mobile and desktop placements.
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search
search
PPC
PPC (pay-per-click), is marketing in which advertisers pay a fee each time one of their ads is clicked. This is a way of paying for traffic to come to your site, instead of organically obtaining visitors. Paid Search Marketing allows advertisers to bid for ad placement in a search engines sponsored links when someone searches a keyword related to their business or online offering. The goal is to show at the top of search results above even organic listings.
Our Paid Search team is not only knowledgeable about best practices within PPC advertising but has extensive experience in driving results. We have a proven ability to bring our clients improved conversions numbers and a better ROI. Our goal is not to simply bring advertisers website traffic but to drive traffic to improve your online sales. We love to help companies increase conversion volume and quality, reduce cost per acquisition, and outperform the competition.
SEO
SEO (search engine optimization) is the improvement of a website so that it can be found better and more often by quality leads. By analyzing the technical infrastructure of a website, performing keyword research, reviewing content on-site and carrying out conversion and competitor analysis SEO professionals optimize a website to improve organic ranking and search engine interaction with that given site.
Search engine optimization starts with knowing where you currently stand; only then can you determine where you want to be. Our SEO team is comprised of highly trained and knowledgeable marketers that have years of experience in SEO for local, national and international business. Our team will develop a 6-month strategy for your site's SEO to improve your technical SEO, content on-site and domain health. What makes us unique is that we structure our SEO strategy with other products in mind. We work alongside our PPC and website development teams to come up with the best plan that will help not only your organic but your paid advertisement efforts and user experience for your website.
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